Marketing Questions To Prepare For IBPS Exams

Dear Reader,
Below are given marketing related questions which you can expect in bank exams.
Question 1
The concept of Bank marketing is based on
a) Deposit
b) Loans

c) Customers
d) Product
Answer : c) Customers
Question 2
The Potential customer of bank is one who _____
a) Opens account in the bank
b) Works in the bank
c) Borrows fund from the bank
d) All of these
Answer : c) Borrows fund from the bank
Question 3
Specific message planned for specific group of customer is called as ______.
a) Market
b) Campaign
c) Product
d) Sales
Answer : b) Campaign
Question 4
Abbreviation for RSS is ______.
a) Really Simple Syndication
b) Real Sample Syndication
c) Really Simple System
d) Real Sample System
Answer : a) Really Simple Syndication
Question 5
Marketing concepts and techniques to achieve the goals of social good is known as ______.
a) Societal Marketing
b) Social Marketing
c) Product Marketing
d) None of these
Answer : b) Social Marketing
Question 6
The pillar of the marketing concept is ______.
1) Customer Need 2) Target Market 3) Profitability
a) 1 & 2
b) 1 & 3
c) 2 & 3
d) 1, 2 & 3
e) None of these
Answer : d) 1, 2 & 3