Dear Reader, Below are given marketing questions for SBI and other bank exams.
Question 1
Converting a prospective client into buyer is known as ____ .
a) Conversion
b) Call
c) Sales
d) Marketing
Answer : a) Conversion
Question 2
GDP means ___ .
a) Gross Department Product
b) Gross Deposit Pay
c) Gross Domestic Product
d) Gross Domestic Pay
Answer : c) Gross Domestic Product
Question 3
The marketing strategy which gets maximum result from low cost is known as _____ .
a) Drip Marketing
b) Guerrilla Marketing
c) Viral Marketing
d) Social Media Marketing
Answer : b) Guerrilla Marketing
Question 4
Which of the following is not a tool of promotion mix ?
a) Advertising
b) Personal Selling
c) Publicity
d) None of these
Answer : d) None of these
Question 5
SWOT Analysis is a method to evaluate ______ .
a) Strength, Weakness, Opportunities and Threats
b) Sales, Weakness, Opportunities and Threats
c) Strength, Watch, Opportunities and Time
d) Sales, Weakness, Opportunities and Time
Answer : a) Strength, Weakness, Opportunities and Threats
Question 6
Which of the following is true about Market Segmentation ?
a) Dividing the product according to the customer
b) Dividing the market according to the customers
c) Setting the price of the product based on the customer
d) None of these
Answer : b) Dividing the market according to the customers
Question 7
Grouping customers based on their knowledge, attitude and use of the product is known as ______ .
a) Geographic Segmentation
b) Demographic Segmentation
c) Psychological Variable
d) Behavioural Segmentation
Answer : d) Behavioural Segmentation
Question 1
Converting a prospective client into buyer is known as ____ .
a) Conversion
b) Call
c) Sales
d) Marketing
Answer : a) Conversion
Question 2
GDP means ___ .
a) Gross Department Product
b) Gross Deposit Pay
c) Gross Domestic Product
d) Gross Domestic Pay
Answer : c) Gross Domestic Product
Question 3
The marketing strategy which gets maximum result from low cost is known as _____ .
a) Drip Marketing
b) Guerrilla Marketing
c) Viral Marketing
d) Social Media Marketing
Answer : b) Guerrilla Marketing
Question 4
Which of the following is not a tool of promotion mix ?
a) Advertising
b) Personal Selling
c) Publicity
d) None of these
Answer : d) None of these
Question 5
SWOT Analysis is a method to evaluate ______ .
a) Strength, Weakness, Opportunities and Threats
b) Sales, Weakness, Opportunities and Threats
c) Strength, Watch, Opportunities and Time
d) Sales, Weakness, Opportunities and Time
Answer : a) Strength, Weakness, Opportunities and Threats
Question 6
Which of the following is true about Market Segmentation ?
a) Dividing the product according to the customer
b) Dividing the market according to the customers
c) Setting the price of the product based on the customer
d) None of these
Answer : b) Dividing the market according to the customers
Question 7
Grouping customers based on their knowledge, attitude and use of the product is known as ______ .
a) Geographic Segmentation
b) Demographic Segmentation
c) Psychological Variable
d) Behavioural Segmentation
Answer : d) Behavioural Segmentation
